This Japanese plant-based toothpaste has a good texture, but no bubbles. It is said to prevent periodontitis and anti-sensitivity. It has a herbal smell when used, but after use, the breath is fresh and has a light fragrance. It feels clean and refreshing for a long time. My mouth was still very refreshing the next morning, without the smell of overnight food. The more I used it, the more I liked it. Friends who want to change toothpaste brands can give it a try.