From children to the elderly. Menbei is popular among a wide range of ages.
When spicy cod roe became popular nationwide as a Hakata souvenir, we started developing a new Hakata specialty that has a long shelf life and can be carried at room temperature, hoping to make mentaiko, which is a raw food, more people can enjoy it. In developing a new product using mentaiko, we focused on rice crackers, which have the three major elements of a popular souvenir: cheap, light, and delicious. In order to pursue both taste and appearance, Menbei does not use extracts or powders to bring out the umami of seafood, but instead kneads mentaiko, squid, and octopus directly into the dough as ingredients. However, rice crackers with ingredients kneaded into them are prone to breaking, and there was an issue that they were prone to cracking during the manufacturing process. If the mixture was changed to prevent them from breaking, the taste would be reduced. Therefore, we decided to prioritize taste and sell them as rice crackers that are ``okay to break,'' and in 2001, ``Menbei'' was born.

Product specifications for Menbei Yamaguchi Aburaya Fukutaro Plain 2 pieces x 8 bags

Other	Name:Fried confectionery Ingredients:Starch (made in Japan), squid, octopus, sauce, vegetable oil, mentaiko, red pepper, sugar beet, salt/modified starch, seasoning (amino acids, etc.), sweetener (sorbitol), niacin, (contains wheat, squid, soybeans) Best before date:180 days at room temperature from date of manufacture Storage method:Store at room temperature away from direct sunlight and high temperatures and humidity Box size:Approx. 16.7cm long x 24.4cm wide x 4.4cm high Nutritional information (per 100g):Energy 442kcal, protein 8.4g, fat 13.8g, carbohydrates 71.0g, salt equivalent 2.3g (approximate) Allergy information: Contains wheat, squid, and soybeans. The manufacturing plant also produces products containing shrimp, crab, eggs, dairy products, beef, sesame, salmon, gelatin, chicken, pork, peaches, and apples. Characteristics: Spicy rice crackers made with mentaiko, squid, and octopus. They have a crispy texture and a lingering spiciness. Individually wrapped for easy distribution, they are also perfect as snacks or appetizers.

Other

Name:Fried confectionery
Ingredients:Starch (made in Japan), squid, octopus, sauce, vegetable oil, mentaiko, red pepper, sugar beet, salt/modified starch, seasoning (amino acids, etc.), sweetener (sorbitol), niacin, (contains wheat, squid, soybeans)
Best before date:180 days at room temperature from date of manufacture
Storage method:Store at room temperature away from direct sunlight and high temperatures and humidity
Box size:Approx. 16.7cm long x 24.4cm wide x 4.4cm high
Nutritional information (per 100g):Energy 442kcal, protein 8.4g, fat 13.8g, carbohydrates 71.0g, salt equivalent 2.3g (approximate)
Allergy information: Contains wheat, squid, and soybeans. The manufacturing plant also produces products containing shrimp, crab, eggs, dairy products, beef, sesame, salmon, gelatin, chicken, pork, peaches, and apples.
Characteristics: Spicy rice crackers made with mentaiko, squid, and octopus. They have a crispy texture and a lingering spiciness. Individually wrapped for easy distribution, they are also perfect as snacks or appetizers.

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