Buri is a popular fish in Japanese cuisine, known as Yellowtail or Japanese Amberjack in English. It is especially cherished in winter, when it is considered to be at its best quality.

How is Buri typically cooked?

Buri can be prepared in a myriad of ways including grilling, broiling, and sashimi. Buri Daikon, a simmered dish with radish is one of the most popular recipes.

Does Buri have any nutritional benefits?

Yes, Buri is known to be high in Omega-3 fatty acids, protein, vitamins and minerals that are essential for human health.

What does Buri taste like?

Buri has a rich, savory flavor with a fatty, buttery texture, especially the winter-caught ones which have a higher fat content.

What's the best season to consume Buri?

Winter is considered the best season to consume Buri as this is when the fish has the highest rates of fat, resulting in a richer flavor.

The price of Buri varies based on several factors including its size, location, and the time of year. However, it's generally considered a high-grade fish in Japanese cuisine.

How is Buri different from Hamachi?

Both Buri and Hamachi are types of yellowtail. However, Hamachi refers to younger, smaller fish, while Buri refers to the larger, mature fish.

Should I remove the skin before cooking Buri?

It depends on the recipe. Some recipes may ask you to cook Buri with the skin-on to preserve its flavour and moisture, while others may require skinless Buri.

Where does Buri come from?

Buri is predominantly found in the Pacific Ocean, particularly around Japan and the East China Sea.

Can Buri be eaten raw?

Yes, Buri can be eaten raw as sashimi or sushi, provided it is fresh and prepared correctly.

Yellowtail farming has faced criticism due to environmental concerns. However, responsible aquaculture can make it a sustainable choice.

Yes, Buri can be frozen for longer storage. Make sure to vacuum seal it to avoid bacterial contamination and freezer burn.

What parts of Buri are edible?

The flesh of the Buri fish is edible. Even its skin can be consumed once scaled and cooked properly.

What can I substitute for Buri in recipes?

Other fatty fish like salmon or tuna can be used as a substitute for Buri in recipes.

How do I know if my Buri is fresh?

A fresh Buri should have clear eyes, firm flesh and a neutral, sea-salty smell. Avoid if it has a strong, pungent smell.

Where can I buy Buri?

You can buy it at Weee! Asian Market, www.sayweee.com.

FAQ

What is the minimum order for free delivery?

Free delivery starts at $35 in most areas. The exact minimum may vary by region and will be shown at checkout.

How fast is delivery?

Most orders are delivered within 1–2 days depending on your location. You can select your delivery date at checkout.

Do you have physical store locations?

No, we are 100% online. By operating without physical stores, we keep prices lower and pass the savings to you.

Where do you deliver?

We currently deliver to all 50 U.S. states. Enter your ZIP code to confirm availability in your area.

Are there deals for first-time customers?

Yes! New customers can enjoy exclusive first-order discounts and special promotions.

Where to buy buri near me?

Asian American store with
free delivery available*

*Orders above $35, varies by region

Shop now

Top 3 products for Buri

#1

Jumbo Hamachi Premium Farm-Raised Yellowtail, Frozen 1.2-1.65 lb

Perfect for #VALUE! fans, this farm‑raised yellowtail offers buttery, mildly sweet flavor ideal for sushi, sashimi, chirashi bowls, or miso‑marinated grill. Frozen locks freshness, extends shelf life and lets you keep premium protein ready. Rich in omega‑3, low‑fat, it supports heart health.

$28.29 - $36.99

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It's fatty and delicious
MaHayu
The defense exceeded my expectations. It was delicious.
jjjjjjj
It's delicious! Remember to thaw it in the refrigerator 24 hours before eating. After opening, pat it dry with paper towels to remove any blood, then slice it and it's ready to eat!
Morgan
HUGE portion for the money. Clean taste and smell. Does not smell briney or fishy. Listed as a product of Japan. Even with the dishes shown I still had half left.
Audrey
I always pickup a fillet or two when I have a sushi/ hand roll night! It’s always fresh and taste delicious!
carmenh5
It's not as oily as Korean mackerel, but it's great to eat whenever you crave it. It doesn't have any fishy smell at all!
jjari
I smell. And it should be at least 1.2 pounds, but it's not.
weee.16386574
The last time I ordered too little, so I ordered a large one this time, but the weight is a bit too much, not even the minimum, although it's not the maximum.
weee.13210723
I bought it for the first time in a while because it was on sale.
Min
Defense is always delicious and good!!
Zhe

#2

Hamachi Kama Yellowtail Collar, Frozen 6-7pc Jumbo Pack 2-2.2 lb

Perfect for sashimi, sushi rolls, or grilled yakitori, this buttery yellowtail collar bursts with rich, mild umami and sleek texture. Frozen packs lock freshness, cut prep time, and stay shelf‑stable. High in protein, omega‑3s, low in carbs—ideal for clean‑eating fans seeking #VALUE!.

$20.99 - $25.99

Shop now

This is an item I keep ordering~~ I marinate it in white wine/mirin, sprinkle it with coarse salt, and air-fry it every time
weee.13660263
Good product
Marianna
Each piece of fish had a much smaller jaw than I had imagined.
yuan_cynthia
Our family's favorite fish that we always stock up on~~ This time, it was 8 pieces.
weee.13660263
The grilled fish is really delicious
weee.11622407
One of our favorite fish
Thuybuithanh1971
Soak in water several times, add new orlean powder and cut-up potatoes, then bake at 375F for 30 minutes. Dinner is ready!
weee.11915468
This is my favorite fish to order from Weee! I’ve ordered it more than 3 times and will order again and again. Just thaw and season! Put in the airfryer for about 10-15 minutes. It’s so good! Just prepare soy sauce and lemon with green onions. Serve as is and/or eat with rice!
Meg
Sprinkle with garlic and onion powder and air fry for 15 minutes for a super delicious chin.
weee.7451924

#3

Okafoods Yellowtail buri, Sliced 300 g

Perfect for #VALUE! lovers, this sliced yellowtail buri offers buttery, mild flavor ideal for sushi rolls, sashimi, or noodle soups. Rich in omega‑3s and protein, it supports heart health while delivering authentic Japanese taste in a ready‑to‑use portion.

$12.49

Shop now

I bought it for lunch.
ままん
I can eat yellowtail in America! I plan to simmer it and eat it.
aya

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Recent service reviews

Sept. 2024

Very good prices, delivery on times of any time I ordered . Good service. Good product. You can find anything's on Weee!

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Customer since 2018

Phoenix, AZ

Jun. 2024

I've hunted all over Connecticut for Asian groceries and they're difficult to find in my area. I love being able to order them on Weee!

Product Variety

Customer since 2020

Connecticut, CT

Apr. 2024

Great customer service. Experienced customer service who answers the phone could always solve problem efficiently.

Customer service

Customer since 2023

Washington DC

Jan. 2024

I really appreciate that you work hard to uphold standards of quality. I like the wide variety of products and the ease of shopping with you.

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Customer since 2020

Los Angeles, CA

Frequently asked questions

What is Buri?
Buri is a popular fish in Japanese cuisine, known as Yellowtail or Japanese Amberjack in English. It is especially cherished in winter, when it is considered to be at its best quality.
Does Buri have any nutritional benefits?
Yes, Buri is known to be high in Omega-3 fatty acids, protein, vitamins and minerals that are essential for human health.
What's the best season to consume Buri?
Winter is considered the best season to consume Buri as this is when the fish has the highest rates of fat, resulting in a richer flavor.
How is Buri different from Hamachi?
Both Buri and Hamachi are types of yellowtail. However, Hamachi refers to younger, smaller fish, while Buri refers to the larger, mature fish.
Where does Buri come from?
Buri is predominantly found in the Pacific Ocean, particularly around Japan and the East China Sea.
Is Buri sustainable?
Yellowtail farming has faced criticism due to environmental concerns. However, responsible aquaculture can make it a sustainable choice.
What parts of Buri are edible?
The flesh of the Buri fish is edible. Even its skin can be consumed once scaled and cooked properly.
How do I know if my Buri is fresh?
A fresh Buri should have clear eyes, firm flesh and a neutral, sea-salty smell. Avoid if it has a strong, pungent smell.

How is Buri typically cooked?
Buri can be prepared in a myriad of ways including grilling, broiling, and sashimi. Buri Daikon, a simmered dish with radish is one of the most popular recipes.
What does Buri taste like?
Buri has a rich, savory flavor with a fatty, buttery texture, especially the winter-caught ones which have a higher fat content.
Is Buri expensive?
The price of Buri varies based on several factors including its size, location, and the time of year. However, it's generally considered a high-grade fish in Japanese cuisine.
Should I remove the skin before cooking Buri?
It depends on the recipe. Some recipes may ask you to cook Buri with the skin-on to preserve its flavour and moisture, while others may require skinless Buri.
Can Buri be eaten raw?
Yes, Buri can be eaten raw as sashimi or sushi, provided it is fresh and prepared correctly.
Can I freeze Buri?
Yes, Buri can be frozen for longer storage. Make sure to vacuum seal it to avoid bacterial contamination and freezer burn.
What can I substitute for Buri in recipes?
Other fatty fish like salmon or tuna can be used as a substitute for Buri in recipes.
Where can I buy Buri?
You can buy it at Weee! Asian Market, www.sayweee.com.

It's fatty and delicious
MaHayu
The defense exceeded my expectations. It was delicious.
jjjjjjj
It's delicious! Remember to thaw it in the refrigerator 24 hours before eating. After opening, pat it dry with paper towels to remove any blood, then slice it and it's ready to eat!
Morgan
HUGE portion for the money. Clean taste and smell. Does not smell briney or fishy. Listed as a product of Japan. Even with the dishes shown I still had half left.
Audrey
I always pickup a fillet or two when I have a sushi/ hand roll night! It’s always fresh and taste delicious!
carmenh5
It's not as oily as Korean mackerel, but it's great to eat whenever you crave it. It doesn't have any fishy smell at all!
jjari
I smell. And it should be at least 1.2 pounds, but it's not.
weee.16386574
The last time I ordered too little, so I ordered a large one this time, but the weight is a bit too much, not even the minimum, although it's not the maximum.
weee.13210723
I bought it for the first time in a while because it was on sale.
Min
Defense is always delicious and good!!
Zhe
This is an item I keep ordering~~ I marinate it in white wine/mirin, sprinkle it with coarse salt, and air-fry it every time
weee.13660263
Good product
Marianna
Each piece of fish had a much smaller jaw than I had imagined.
yuan_cynthia
Our family's favorite fish that we always stock up on~~ This time, it was 8 pieces.
weee.13660263
The grilled fish is really delicious
weee.11622407
One of our favorite fish
Thuybuithanh1971
Soak in water several times, add new orlean powder and cut-up potatoes, then bake at 375F for 30 minutes. Dinner is ready!
weee.11915468
This is my favorite fish to order from Weee! I’ve ordered it more than 3 times and will order again and again. Just thaw and season! Put in the airfryer for about 10-15 minutes. It’s so good! Just prepare soy sauce and lemon with green onions. Serve as is and/or eat with rice!
Meg
Sprinkle with garlic and onion powder and air fry for 15 minutes for a super delicious chin.
weee.7451924
I bought it for lunch.
ままん